I like the colour of these yellow socks because they match my running shoes. But the main thing I love about these and the two other pairs I bought from Dobettercolab is that I forget I am wearing them.
I've worn them hiking, mountain biking and running and they have been so comfortable in all conditions that I have grown to rely on and trust them. I have soft feet that sweat and blister quite easily, so socks are a big issue for me. But these are just superb - no problems whatsoever - my feet love them.
I'm now recommending them and going to buy more very soon.